Grow Your Business

 

Digitally – Automatically

For the past 12 years, we’ve helped over 2200 businesses build, grow and maintain their digital worlds.

We can double your online traffic and client engagement with our tools and methods while reducing your time and costs. More than half of our clients show a 50% increase in their online traffic and enquiry once they have deployed our digital solutions.

I need help with…

There are many ways we can help you with your online and digital ecosystems. Which would you like help with?

I Need A Website

New, Update, Overhaul, Management, more

I Need A Mobile App

Android, iOS, Hybrid, WebApp, more..

I Need Clients

SEO, SEM, Social Media, Engagement, more..

I Need Help

Security, Maintenance, Features, Advice, more..

Who Are

M@D ROO?

 

We are a global collective of specialists and experts who deploy, manage and upgrade your online products and services on websites, mobile apps, portals and more.

We design, develop, deploy and operate our clients’ websites and online portals, as well as intranets and digital ecosystems. We also create mobile app development, and digital online platforms.

Mobile applications are the benchmark for user engagement. Mobility is essential for today and future users of your online platforms to engage with your products and services.

 

Since we began working publicly with clients, M@D ROO has become one of the worlds most trusted providers of complete digital services. Encompassing Digital Strategies, Web Design, Search Engine Optimisation and Social Media Management, for small, medium and multinational businesses.

Many digital platforms we design and deliver are conceived from an idea to solve a problem. With the solutions we create, we aim to not only solve the problem they’re looking to address, but ensure its future-proofed so as to allow ongoing success and strength in the market.

Begin with the conversation and we’ll ensure you gain greater insight to your own project. 

Lets Start!

I Need A Website

New, Update, Overhaul, Management, more

I Need A Mobile App

Android, iOS, Hybrid, WebApp, more..

I Need Clients

SEO, SEM, Social Media, Engagement, more..

I Need Help

Security, Maintenance, Features, Advice, more..

Websites

The web is a large pool of resources and tools, however it also presents the greatest risk to businesses. As the connection between so many systems used within business, it is the main channel that hackers and malicious software utilise to access your networks and data, and therefore requires the greatest of monitoring and support.

Mobile Applications

Hardware is often overlooked when it comes to security and protections. Commonly, our clients come to us with the knowledge that their systems are ‘protected’ with a basic antivirus or similar software. The realisation that these basic protections will not ensure effective cover of systems comes as a shock.

Advertising & Marketing

We’re constantly repairing networks and systems that are damaged or misused by the staff and human resources that are assigned to utilise them. This is often due to lack of training and carries a costly impact on business, yet it is easily resolved with adequate admin privileges and training.

Consult & Management

We’re constantly repairing networks and systems that are damaged or misused by the staff and human resources that are assigned to utilise them. This is often due to lack of training and carries a costly impact on business, yet it is easily resolved with adequate admin privileges and training.

What We Do

We specialise in online technology; websites, portals, webapps and mobile applications. We also supply and manage the supporting hardware and applications to run your business in a modern mobile digital world.

M@DROO spends most of our time and resources consulting with businesses to ensure they are properly educated and supported. We don’t care if you use us to work on your projects, just as long as you’re informed and prepared for your specific needs and business actions.

 

 

What We Do

Basic one page websites, simple product or service sites, complex and multi product websites with integrations and automations; we have worked on them all. Often when our clients come to us with an idea or need, they’re not aware of the automations and connections that can be made to reduce operating resources and time saved that some simple automation and digitised operations can be.

From attracting new business clients, to sales fulfillment and delivery. Your clients will tell you what they want, ask us to  translate that for you.

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Websites

Single splash and landing pages, to elaborate directory and e-commerce sites; we create remarkable websites to generate and keep more visitors to your site

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Mobile Apps

Simple and intuitive, to complex and ground-breaking mobile apps. Web, hybrid and native apps. We create engaging platforms that will keep users clicking.

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Branding & Style

It’s important to ensure a consistent message is being delivered with your brand. Colour palates, fonts, icons, imagery, video and other elements are the start of a good style and branding guide.

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Hosting & Servers

Shared hosting, VPN, Cloud, dedicated or more custom server solutions; we can assist in the full stack engineering of the perfect hardware platforms for your needs.

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Software Development

Customise existing software, create custom platforms, integrate with other software and systems. For websites, CRM’s and API’s, we simplify and optimise your software for your needs.

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Security & Maintenance

Ensuring that your systems are protected and defended is imperative. Live monitoring, intrusion detection and prevention, server selection and maintenance, security protocol guidance.

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Digital Transition

Moving to a better system for your business requires planning and experience. We can help ensure a smooth and successful data and software transition and ongoing transformation support.

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AI & ML

Innovative and insightful approaches to business systems and client engagement can be attained via Artificial Intelligence (AI) and Machine Learning (ML). Using the blockchain for other purposes can deliver even more innovations to your business.

Our Process

We like to make the complicated – simple.

Often we have clients come to us with what they think is an impossible task, or potentially very expensive and complicated to deploy. We aim to show you just how simple some changes can be and how big of an impact on your business. 

We include you in every step of the process of your project, offering unrivalled transparency into how the machine works to facilitate the solutions and enhancements that your competitors currently enjoy.

 

 

Our Process

We often work under very dynamic and lean process models. This ensures that projects can be completed swiftly and below budget. It’s important to have a plan in place so as to manage all elements of each project and also to ensure that stakeholders (that’s you and your teams) are well informed and understand all the moving and detailed parts of the development and management processes.

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Strategy

Important phase in the development cycle of any website, app or digital portal. Market and competitor analysis, research target users, features, flows and user journey.

 

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Design - UX - UI

User experience (UX) design and user interface (UI) design are crucial to the success of an app. Our design teams delve deep into the psychology of design and user research. 

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Development

The development process will vary depending on your project. Using agile and cascading or waterfall development methods ensures milestones are met and the platform is future proof

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Maintenance

Upkeep of software and hardware is an ongoing process to ensure security and continuity. A well planned audit and maintenance schedule will ensure uptime and function.

 

Seven Stages Of Success

Chunking down a project into distinct stages assists in each stage of development. Within these stages are sometimes hundreds of milestones.

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Discovery

  • Who is the site/app/software for?
  • What do they expect to find or do there?
  • Is this website’s primary aim to inform, to sell, or to amuse?
  • Does the website need to clearly convey a brand’s core message, or is it part of a wider branding strategy with its own unique focus?
  • What competitor sites, if any, exist, and how should this site be inspired by/different than, those competitors?
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Strategy

The strategy for development can vary widely from project to project. While we base all our projects in proven strategy systems, we generally need to specifically adjust for each client; as no two projects are the same, just as their businesses differ.

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Design

Often our clients get caught up in the design phase of a project. Wanting it to look a certain way. This is fine, if you have a defined style and branding guide. However, your clients and guests you wish to attract may have different tastes, so it’s vital you’re designing for them, and not the colour scheme of your own kitchen.

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Development

The development cycles, (Yes, plural) are an orchestrated series of smaller projects, embedded into other larger projects. The stages of development are the result of proper planning and design. The strategy will define the best practices for development to occur.

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Test & Launch

These are usually failed areas from other projects we take over. Simply getting to this stage is quite the task. Correct testing all through the design and development stages will ensure that the project will be a success. When we deploy a project into testing, it’s done in a manner to break the project. This way we can push the project to beyond its typical limits and ensure that you have capacity for typical use.

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Promotion

Some will view the usual social media posts as all they do for promotion of their products and services. Promotion, is an organic thing. It never stops. If planned correctly, you can automate a significant part of it. However, inevitably you will need to get your marketing plan so as to keep your clients engaged and your guests able to find you swiftly.

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Maintenance

Our most common projects are renewing and updating old and long outdated websites and apps. Often as a result of a complete code failure or errors as well as security risk and vulnerability. With a proper maintenance plan, you can save thousands of dollars by not having to re-do your entire digital presence and also to ensure your clients and guests have the best experience with your platforms.

M@DROO

How Can We Help Today?

We have more than 200 years of combined experience in the world of information technology and internet.

We don’t pretend to know everything. And while we know a lot, we may not always have the answers to every single question; but we know all the people that do.

So, how can we help you?

 

Assistance

While we offer a large range of products and services, we often find that we are answering rather simple issues from our large bank of knowledge. 

We aim to educate first, as that is where you will gain more perspective and strength for your business. 

So if you have a question, no matter what it is; we’re here to help. No, we don’t charge you for simple questions and assistance you may need. 

Everything we can do for you, you can do yourself. With enough time and resources to search through the internet and validate your sources. In fact we encourage our clients to do this. 

You can use the form below to send us a general enquiry. Or, if you have a more specific enquiry, such as app development, website hosting, security or anything else; you can use one of the specific forms to ensure you are being directed to the correct department.

And of course, if you just want to chat about some of the exciting options or what’s happening in your industry that we can digitise for you – we can talk about that too!

We look forward to speaking with you.

The MADROO Team

 

Let Us Know How We Can Help

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Providing Information Technology Tools & Resources Since 2001